Optimization Blog

Future experiments

First of all, I’ve updated the feed to include the entire post. I never intended for the feed to only include the title of the posts, but because of my relative inexperience with ExperienceEngine, it took me a while to figure out how to change the RSS template to include the entire post.

A big thanks to Patrick McKenzie for mentioning me on his own blog. Patrick McKenzie is one of those relatively rare bloggers who isn’t afraid to post actual numbers on his blog. And when I say actual numbers I mean numbers like these: Bingo Card Creator Sales Figures. This is information that NO ONE else out there is willing to post - information that I’m wary of publishing myself. Patrick’s blog is an amazing, amazing blog for anyone who has ever wanted to get out of the 9 to 5 trap.

He did bring up a interesting point. Just what kind of experiments do I plan for this blog?

The answer is simple. I’ve got two sets of experiments that I plan on doing:

The first set is basic web site optimizations focusing on size, position, fonts and images etc. Some of these experiments will probably not affect the bottom line for most websites. But I love to get as much data as possible and in case I do come up with some interesting conclusions, you’ll benefit without having to run these experiments yourself.

The second set of experiments will be far more interesting in general. I plan on testing different shopping carts and ecommerce systems head to head, test the efficiency of press releases and download sites in getting backlinks and more.

Finally I’m a big fan of continous improvement in all aspects of running a mISV and I plan to blog on how you can build products faster, with fewer bugs and that outsell your competition.

Posted by Diangy Systems at 06:07 PM. Filed under:

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